

Breeding the Future: How Coffee Genetics Are Becoming a Competitive Edge
Innovation in coffee genetics is fast becoming one of the most talked about developments in the industry, with global research efforts accelerating the creation of new coffee varieties designed to meet evolving market needs. One major initiative, the Innovea Global Coffee Breeding Network , now includes robusta alongside arabica and spans 11 countries that together account for roughly 40 % of the world’s coffee exports . This expanded collaboration is focused on developing cl


The Rise of Sustainable Coffee Demand: What Buyers and Sellers Need to Know
Consumers are increasingly prioritizing sustainability when choosing coffee, with ethical and environmentally responsible practices influencing purchasing decisions worldwide. Recent research shows that 63 % of coffee drinkers say they are willing to pay more for sustainable coffee , and 48 % actively seek out certified products , highlighting a growing market segment that values traceability, fair labor practices, and environmental stewardship. This trend is reshaping how gr


Coffee Market Waves: Global Supply Strains, Surging Demand & Premium Growth
The global coffee landscape continues to evolve, with demand reaching all time highs despite mounting supply challenges. Worldwide consumption is projected to reach 169.4 million 60 kg bags in the 2025/2026 season, marking a new record driven by strong consumer interest across Asia, Europe, and the Americas. This sustained growth highlights the resilience of coffee demand even as producing regions face climate volatility and yield uncertainty. For green coffee buyers and sell


The Human Factor: Labor Shortages and Generational Change in Coffee Producing Countries
Behind every bag of green coffee lies a growing challenge that is reshaping the industry: labor availability. According to the International Coffee Organization, coffee farming employs around 125 million people worldwide , yet many producing countries are experiencing acute labor shortages due to urban migration and aging farming populations. In countries such as Colombia, Costa Rica, and Brazil, the average age of coffee farmers now exceeds 55 years , raising concerns about


